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Nothing is more important than knowing specifically what it is you want. Top placement? Better ROI? Whatever it is, get specific and take action toward that goal daily.

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Danny DeMichele’s primary function as Founder and Chief Executive Officer of eVisibility is to maintain the company’s position as the leading innovator of customized Internet marketing strategies dedicated to delivering verifiable results to clients. Mr. DeMichele has created, marketed and sold several successful health, e-commerce and Internet marketing companies over the past 10 years and now focuses on providing cutting edge e-business strategies to clients at eVisibility.

 

The economy and the new year

Posted in Online Marketing, Search Engine Marketing, eCommerce - No Comments
January 3rd, 2009 by admin

I work with many clients right now and most are being impacted by the economy in one way or another. Companies are looking for ways to “trim the fat” wherever they can. This certainly holds true for advertising dollars. What I am consistently seeing is people wanting to knee-jerk a decision based off of a [...]

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Google going to add human bias to search results?

Posted in Search Engine Marketing - 1 Comment
December 15th, 2008 by admin

Now this is very interesting. I had my suspicions that Google would use Search Wiki to “improve” organic results, now it seems as though they are going to use google employees to decide what is relevant and what is not. Although I believe this will get rid of some of the junk out there, it [...]

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Time to crank up your holiday online spend

Posted in Usability, eCommerce - 1 Comment
December 11th, 2008 by admin

If you sell something that can potentially be given as a gift, your conversion will start to increase significantly. As the holiday nears, people stop “shopping” and start buying. Some tips to extract every penny out of this holiday:

Increase your paid search bids buy as much as 100% (I would watch this closely). So long [...]

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Offensive Reputation Management

Posted in Reputation Management - No Comments
November 12th, 2008 by admin

I know I have not written a lot about reputation management in this blog, I am thinking about actually changing the direction of my blog toward this. I believe that this is going to be a continued huge problem over the coming years and we have a lot of insight on it. Anyways, I was [...]

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