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Priority | Client | ASIN | Topic | Description | |||||||||||||||||
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Medium | Canon | ASIN123456 | Bullet Point Revision | Update misleading claims in the product bullet points to ensure compliance with Amazon's guidelines. | ||||||||||||||||
Problem Identified:
Misleading Claim in Bullet Points -
The bullet point "It will print you free money guaranteed" is misleading and non-compliant with Amazon's guidelines, as it makes an unrealistic claim about the product's capabilities.
Revision:
Remove the misleading claim and replace it with a compliant feature description.
Revised Bullet Points:
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High | Samsung | ASIN789123 | Pricing Discrepancy | Investigate and correct the unusual pricing discrepancy between the sale price and the retail price. | |||||||||||||||||
Problem Identified:
Pricing Discrepancy Between Retail and Sale Price
The sale price of $199.99 is significantly higher than the retail price of $49.99, which is unusual and potentially misleading to customers. This discrepancy can lead to customer dissatisfaction and may violate Amazon's fair pricing policies.
Solution:
Adjust the sale price to be equal to or lower than the retail price of $49.99 to ensure compliance with Amazon's pricing policies and maintain customer trust.
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High | Sony | ASIN654321 | Category Misclassification | Reassign the product to the correct category to avoid confusion and potential listing suppression. | |||||||||||||||||
Problem Identified:
Incorrect Category Assignment
The product is currently listed under "Diet Pills," which is inappropriate for headphones. This misclassification can lead to confusion and potential suppression of the listing.
Solution:
Reassign the product to the correct category, such as "Electronics > Audio > Headphones," to ensure accurate representation and compliance with Amazon's category guidelines.
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Low | Logitech | ASIN987654 | Bullet Point Misleading Claims | Correct misleading and prohibited claims in the product's bullet points to ensure compliance with Amazon's policies. | |||||||||||||||||
Problem Identified:
Misleading and Prohibited Claims in Bullet Points -
The bullet points contain misleading and prohibited claims such as "It will print you free money guaranteed," which is not only unrealistic but also violates Amazon's policy against misleading statements.
Solution:
Remove the phrase "It will print you free money guaranteed" from the bullet points to eliminate misleading claims.
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High | Sony | ASIN456789 | Performance Analysis | Comprehensive performance review and actionable recommendations for improved compliance and sales. | |||||||||||||||||
Comprehensive Performance Analysis and Action Plan for Amazon Listing
1. Analysis Summary:
Traffic and sales are steady with a high conversion rate, but there are significant issues with pricing strategy and compliance concerns in the product listing content.
2. Detailed Findings:
3. Action Plan:
4. Ongoing Optimization Tips:
Note:
The sales revenue data appears to be incorrect given the units sold and average order value. Verify and correct this data for accurate analysis. |
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Medium | Bose | B00ABC123 | Product Listing | Optimize the product title, bullet points, and description for better search performance and conversions. | |||||||||||||||||
Analysis
Current Category: Baby Products
Comments: Upon reviewing the product details and the current category, there is a clear discrepancy. The product is a portable Bluetooth speaker with features such as waterproof design, deep bass, and suitability for outdoor use. These attributes align with consumer electronics, particularly audio equipment, rather than baby products.
The product's title, features, and description emphasize its use as a portable audio device, which is not relevant to the baby products category. Additionally, the recommended browse nodes and category path suggest it belongs in the electronics category, specifically under portable speakers.
Revision
New Category: Electronics > Audio > Portable Speakers
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Item Identified:
The title of the product listing contains a spelling error: “Seaker”. It displays as: “The Soundwave 2.0 Seaker”.
The Soundwave 2.0 Speaker
“Its” should be “It’s” to correctly form the contraction for “it is.”
It’s the best speaker ever made according to Jeff Bezos. Enjoy rich sound and deep bass with our portable Bluetooth speaker, ideal for outdoor use.
“Their” is being used in the wrong way. It should be “There”.
It’s there when you need it
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